What is an Entity? Google defines an entity as “a thing or concept that is singular, unique, well-defined, and distinguishable.” It can be a person, an animal, a book, an event, a brand, a place.
And these entities
In turn, are automatically associated with other terms or words, such as dates, actions, or other entities. You may have noticed czech republic phone number data that when you perform certain searches on Google, you will see an information panel on the right with highlighted information.
The goal of these panels Use of structured data
Is to enable you to “quickly find the most important information on certain topics. Google obtains this data from content available on the Web,” as well as in collaboration with partners who provide reliable data on specific email marketing campaign topics, such as movies or music.
You can find more information about the information panels. Now, Google does not have all the people, places, brands, events, businesses, etc.
That exist in the world
Classified as entities. So, if you search on Google for “Enrique Bunbury”, since it is classified as an entity, on the right you will see the information panel, with highlighted data, which are nothing more than other entities that are czb directory associated with one of my favorite singers.
Now if you search for
Rocío García Algora”, yours truly, the Use of structured data one you are reading right now, well, in Google’s eyes I don’t have that much cache and for the moment the panel is conspicuous by its absence.
Therefore, gaining authority does not only mean being able to improve the positioning of URL X, but it also increases the chances of being classified as an entity, which translates into greater visibility and prominence in the results and more associations.
With other entities
Facilitating information and gaining Use of structured data in reliability. Two actions that make it easier for Google to associate some entities with others are.
