By connecting the dots! we easily understand the importance of YouTube in a good content marketing strategy and! above all! it is clear that it is not enough just to be on YouTube! but you need to use this platform knowing some basic rules.
YouTube works like a real search engine ! like Google! and works using algorithms! rewarding content that precisely meets user needs! with quality and “satisfaction” on the part of viewers .
The goal is to provide the best possible user experience : YouTube video search results have now been combined with Google search results! to simplify the way people search.
In this article! we will find out exactly how YouTube video search works ! what to do to position your videos first on YouTube ! and how to optimize traffic to our YouTube videos using some simple SEO tips.
How YouTube Video Search Works
YouTube’s algorithm was created to match viewers with videos that are most likely to interest them.
It is well known that many social media bc data brazil platforms use algorithms to determine what content people see: the most famous and controversial is undoubtedly the one used by Facebook! while YouTube’s is considered one of the most efficient.
However! many creators think that it is impossible to fully understand the “rules” of the YouTube algorithm: it is true.
Although it is quite complicated! with a little research and effort it is possible.identify some good practiceswhich will undoubtedly benefit your channel and your videos.
To do this! it focuses on both viewer behavior and the success of the videos.
The goal of the algorithm is not to just favor the best videos! but to identify and match viewers with videos that will (hopefully) interest them .
Remember that the algorithm doesn’t just evaluate videos! it also takes users into account: it’s a mix of performance and personalization.
How YouTube’s Algorithm Works
The key areas we’ll explore below have been experience setting or managing budgets identified as particularly relevant to YouTube’s algorithm ! especially in terms of viewership:
- what viewers are watching: what videos viewers are actually watching;
- what viewers don’t watch – This also includes videos that viewers click on and then abandon;
- what people like and dislike : This is based on the feedback received from the platform via the “Like” and “Dislike” buttons;
- Feedback from the “I’m Not Interested” button : The number of viewers who click on this option has a significant impact on your videos;
- Viewer demographics and geographic information : When suggesting videos to viewers! the algorithm looks at european leads users’ particular locations and demographics;
- Videos previously viewed by viewers : If a viewer has watched videos similar to yours! you have a higher chance of being recommended;
Viewer’s past searches : Including highly searched keywords in your videos can be helpful! because if a lot of people have searched for those exact words! your video may be recommended to many more users.
