Here are eight steps to improve the SEO of your YouTube videos ! to increase traffic! views and boost your positioning! even on Google.
- Choose your keywords wisely
SERPs are becoming more and more competitive.
So! finding ways to diversify yourself and your offerings is key. Do your keyword research and unless you want to compete with already saturated terms! choose keywords that can increase your volume but are also less competitive.
Use keywords in your video title
Understanding your audience’s search intent is the first step. We know that the most common types of search intent are informational! commercial! and transactional.
So! matching your video topic with bc data china your customer intent and including relevant keywords in your title will be really important to make your video visible in search results.
- Use keywords in the video file
If the file name you are uploading contains the keywords you identified! your video will have a better chance of being classified as relevant and a better chance of getting more search volume.
Optimize your YouTube video description
One of the most important ranking factors for YouTube SEO is making sure you have a clear! effective! and optimized video description.
YouTube recommends putting your most important keywords in the first two sentences of your description and not exceeding 200 words. In general! try to make this short (but very important) text catchy and useful.
- Use the correct hashtags to identify your video
Hashtags are used universally across a 3 trends driving social media manager salary expectations variety of social platforms to help users find content that answers their questions and interests .
You can add hashtags to your YouTube video descriptions and titles ! to help viewers find your video when they search using specific hashtags.
Remember to select a category for your video
If users search for a particular video using the advanced search options! they will be able to select the categories that most interest them.
When uploading a video to YouTube! it is important to contextualize the content with the right categories ! so that it has a better chance of being categorized and shown to the most interested viewers.
Customize and optimize the video preview image
Thumbnails (or thumbnails ) can make or break your YouTube videos! depending on how effective they are. They are the first thing that catches people’s attention when they look at YouTube search results.
An impactful preview image can lead bosnia and herzegovina leads to a higher viewing time as well as a better click-through rate! which can have a big impact on rankings.
Add subtitles and captions for deaf people
While video subtitles are designed to communicate the content of the video to viewers who speak another language! captions are intended for viewers who cannot hear the audio.
Not only that! in truth : videos with subtitles are also exploited by people who want to watch a video without sound (perhaps because they are in situations and contexts in which they cannot or do not want to activate the audio of the video).
Accessibility of media content is becoming increasingly important and videos that promote it are rewarded by the algorithm .
