And if you’re looking for an easy way to fold in that valuable text overlay, at the right moments and for the right amount of time, check out HubSpot’s Clip Creator, where you can easily add:
- Professional captions that complement your visuals
- Key statistics or data points as text overlays
- Clear calls-to-action at strategic moments
- Branded lower thirds for speaker identification
While I’m not the most savvy video editor myself, most video editors make it easy for adding smooth transitions between scenes. Keep viewers interested with:
- Animated icons and illustrations
- Progress bars or timelines
- Dynamic text animations
Now that we’ve gone over key elements, keep in mind some best practices before you publish your next video.
Best Practices for Creating Silent Videos
- Front-load Important france telegram data Information: Place the key message in the hook or first 3-5 seconds.
- Maintain Visual Hierarchy: Use consistent fonts and keep text scannable.
- Design for Mobile-First Viewing: Test readability on smaller screens.
- Incorporate Brands Elements Naturally: Strategically include brand colors and subtle logo placement.
Scroll-Stopping Silent Video Examples I Love
1. Tasty on BuzzFeed
Tasty on BuzzFeed shares recipe videos that don’t require volume — or a lot of time — to enjoy. While this channel’s premise seems so simple, Tasty videos reach millions of people per month.
Tasty’s social media virality has something to do with the fact that the videos can be watched without sound, and a few key things make them so successful.
What I like:
- Hyperlapse-style filming creates instant visual interest
- Problem-solving approach with “5 Ingredients or Less” format
- Bold captions complement rather than dominate the visuals
- Cooking demonstrations take center stage
Pro tip: Let your audience’s search integration with an external api for sms behavior guide your content strategy – Tasty specifically creates videos based on popular recipe searches and trending food topics.
2. Glam, Inc.
Glam, Inc. shares lifestyle videos united kingdom cell number on Facebook and YouTube, and their most popular videos are their “100 Years of” retrospectives that look at a century of changes to a popular trend.
And while the decade-specific background music in this video is fun, you can press mute and still learn about the history of women’s workout wear.
- Clear focus on a single subject against simple backdrop
- Time-based storytelling format (“100 Years of” series)
- Strategic timing with New Year’s resolution season
Pro tip: Time your content releases to align with natural peaks in audience interest (like New Year’s resolutions for fitness content).
