In recent years, artificial intelligence is undoubtedly establishing itself as a transformative force for businesses. New algorithms allow computers to process natural language and make data-driven decisions. In other words, with artificial intelligence, computer tools no longer simply perform automated tasks, but are capable of developing their own creativity and learning on their own.
Artificial intelligence applications offer a great opportunity for growth for companies. Combined with competent human teams, they can significantly increase productivity. In this article, you will discover eight applications of artificial intelligence to strengthen marketing content creation, sales decision-making, and business management.
Fine-tune your content marketing with Artificial Intelligence
Find inspiration for your email subject lines with Brevo’s AI assistant – use it for free in your email marketing.
Table of Contents
- Artificial Intelligence Applications in Marketing
- Sales Artificial Intelligence Applications
- Business management applications that use artificial intelligence
Artificial Intelligence Applications in Marketing
Brief IA
Email subject suggestions created with Brevo AI
The main application of artificial intelligence (AI) in marketing is the creators of engaging content for users. Brevo’s marketing platform has integrated this with the automatic writing of subject lines for emails sent with the platform.
Brevo’s AI assistant is very intuitive to use from ebay database the email marketing section of the platform. In the subject line of the email, you can open a virtual assistant in which you describe the subject of your email in a maximum of 120 characters. Brevo’s artificial intelligence returns three suggestions.
The ai assistant, and all of brevo’s tools. Can also be combined with other. Ai tools, for example chatgpt .
Finally, the chosen subject line can. Be edited and brevo’s ai integrates the users.’ changes into its machine learning. Brevo’s ai assistant is available on all. Plans of the marketing platform, including the free one.
In the digital marketing field, the use of artificial intelligence should not be confused with marketing automation , which has been chad evans founder around for a longer time. Automation is configured according to parameters set by humans, while AI apps learn and generate content on their own.
Frase.io
Frase.io is an artificial intelligence marketing application that develops a website’s SEO positioning strategy in an integrated manner. Based on a topic, Frase.io crawls the web and performs real-time data analysis. It determines the search volume for related keywords and identifies the best-positioned content from competing websites.
It is normal for the minimum monthly budget to be around several hundred euros.
With artificial intelligence, it acquires the ability to make decisions, create content and take the initiative in customer relations. Combined be numbers with human teams prepared to work with them, these tools are an opportunity to improve the productivity of companies that should not be overlooked.